What is the Avalon Blueprint™?

The Avalon Blueprint™ is a proprietary experiential design framework developed by Avalon Blue Design Group to shape hospitality, short-term rental, and commercial environments through strategy, storytelling, spatial flow, and performance-focused thinking.

What is experiential design?

Experiential design focuses on how a space is felt, used, remembered, and shared. It combines visual impact, brand identity, guest journey, and behavioral insight to create environments that perform beyond aesthetics.

What types of projects does Avalon Blue Design Group work on?

Avalon Blue Design Group works on hospitality, short-term rental, commercial, and brand-driven interior environments with a focus on experiential strategy and performance-minded design.

How is your process different from traditional interior design?

Our process goes beyond aesthetics by considering guest psychology, brand identity, spatial flow, storytelling, and design performance. The goal is to create spaces that are not only visually compelling, but strategically effective.

THE FUTURE OF
EXPERIENTIAL DESIGN.

Built on The Avalon Blueprint™

OUR MISSION

Avalon Blue Design Group aims to redefine experiential design through environments built around the guest journey.

The Avalon Blueprint™ is our proprietary experiential design framework that transforms color, human psychology, flow and storytelling into spaces that evoke emotion, create memory, and drive guest engagement and loyalty. It's the signature method behind every Avalon Blue environment - turning properties into immersive, unforgettable experiences.

Every project is guided by how guests move, gather, relax, linger and dwell within a property. Based in Tampa, Florida and servicing the Southern Gulf Coast Region, we provide design and strategy services for Airbnb/short-term rental hosts, investors, and hospitality operators nationwide as well as boutique hotel assets, retail storefronts, commercial brand assets and beyond.

We firmly believe that the success of every property relies on the success of the guest experience.

Guests enjoying a vibrant Airbnb space designed for social connection and memorable group experiences

PROPRIETARY
DESIGN

Every project is guided by a proven methodology shaped through hospitality, short-term rental, and experiential spaces - integrating human psychology, spatial flow, and real-world behavior to create environments that feel intuitive, engaging, and cohesive.

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PRODUCTIONS

Our production work brings designed concepts to life at scale - from large-format installations to public-facing and seasonal environments. We oversee execution and visual capture, including photography and videography, ensuring each property is brand cohesive, visually impactful, and flawlessly delivered.

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SHOP

A curated extension of our design work, the SHOP offers bundled FF&E and short-term rental guest ready essentials designed to simplify sourcing. From foundational furnishings to finishing details, each collection is thoughtfully assembled to create cohesive, turnkey spaces with ease.

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A staged Airbnb space that showcases guest needs

An aerial view of an Airbnb property showcasing the guest amenity area(s)

WHY CHOOSE US

A Commitment to Unmatched Quality

The Avalon Blueprint™ is a pressure tested design methodology developed through real-world hospitality, vacation rentals and experiential projects. It evaluates every design decision through two lenses simultaneously: how a space performs financially and how it is experienced by the guest.

The result is design that enhances guest satisfaction while supporting stronger ROI performance, repeat stays and lasting property value.

An aerial view of a commercial residential development with a designed large scale holiday display

Trusted by developers and legacy brands, we design commercial and hospitality environments that go beyond aesthetics - creating immersive, brand-driven experiences that increase engagement, customer and guest retention, all while driving performance value.

An Airbnb bedroom designed using color psychology to convert ROI

In the Short-Term Rental and real estate space, our designs are built to convert - capturing attention, increasing booking rates, and turning properties into high performing, unforgettable guest experiences.

The Avalon Blueprint™
At A Glance

100+

COMPLETED STR, COMMERCIAL & HOSPITALITY PROJECTS

YEARS IN

BUSINESS

50+

TRUSTED

VENDOR

PARTNERS

15+

NATIONWIDE

MARKETS

SERVED

Our
Collaborators

Our work is supported by a strategic network of collaborators across development, construction, marketing and production. These partnerships allow us to scale thoughtfully, execute efficiently, and deliver cohesive results across markets nationwide.